The 4:30 Way to Win the Day

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With so much change rippling through orthodontics, it’s easy to get caught up in the chaos and lose sight of why we entered the profession. No matter what you do, orthodontics is a people profession. It’s about interacting with people, getting to know their hopes and fears and ultimately, helping them solve at least some their problems. Unfortunately, most of us are too busy to appreciate this.

Ever have one of those days where you’re so busy doing work that you don’t get anything accomplished? The truth about today is that we are more accessible than ever before. Even the most carefully planned day is one phone call or text message away from spiraling out of control. This always-on mentality means that we are multi-tasking all the time. While it may feel productive, it’s probably not. Too many people confuse action with accomplishment, motion with movement.

The question is how do you stay grounded, be productive and keep in-touch with what really matters? For me, joining the 4:30 Club has made all the difference in the world. What is the 4:30 Club? I’m glad you asked. Continue reading “The 4:30 Way to Win the Day”

“Excuse Me, Is This Buccal Tube Organic?”

shutterstock_465653942With the announcement that Amazon is buying up Whole Foods, the online retailer is again flexing its muscles. In Whole Foods, they are getting a true market innovator who almost single-handedly drove the crunchy, feel-good food craze. The question is what comes next? We’ve speculated that Amazon is eyeing up dental products. As dentistry goes, so goes orthodontics. Will patients be logging in to their Amazon account to buy Whole Food fair-trade coffee, Guatemalan hemp dental floss and gluten-free, organic buccal tubes? Is orthodontics about to get crunchy? Continue reading ““Excuse Me, Is This Buccal Tube Organic?””

Clean Conscience

Five Ways to Keep Your Instruments Looking and Working Like New

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It happens to us all. You return from the recent convention having purchased a spiffy set of new pliers. They look fantastic when they arrive; shiny and spectacular! The techs run them through sterilization and place them into circulation. Just two weeks later they look…a little ill. Within a few months, the luster is gone and they look more like a rusty backyard swing set.

So why did this happen? And more importantly, how can you prevent it from happening again? Whether you use dry-heat, steam or statim, here are some tried-and-true ways to keep your pliers in tip-top condition. Continue reading “Clean Conscience”

MidAtlantic Orthodontics Introduces Orthodontics On .Command

Tony Prusich
President
MidAtlantic Orthodontics, Inc.
1008 Industrial Drive, Suite D
West Berlin, NJ 08091
MidAtlanticOrtho.com
(800) 255-3525

MidAtlantic Orthodontics Introduces
Orthodontics On .Command

 West Berlin, NJ (February 5, 2017) – MidAtlantic Orthodontics, a full service provider of high quality products and service solutions is pleased to announce the introduction of their new E-Commerce platform that now affords orthodontic practices a convenient and efficient way to access all of the supplies and inventory information they need to run and grow their business. More than just online ordering, MAO now provides a user-friendly way to place, track, and store purchase and ordering history with just a click of a button.

“Imagine not having to wait for a visit from your sales representative, or to buy more than you need from a stock up promotion, or to calculate complicated pricing programs,” asks Tony Prusich, President of MidAtlantic Orthodontics.  “At MAO, our goal is to transform the traditional buy-sell model, and empower practices of all sizes by putting their supplies at their command – that’s what we mean by Orthodontics On .Command.” Continue reading “MidAtlantic Orthodontics Introduces Orthodontics On .Command”

Are Antiquated Inventory Processes Bleeding Your Bottom Line Dry?

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When it comes to running a small business, the assumed effectiveness of existing systems can be a real threat to the bottom line. Even systems developed a few years ago are being made obsolete by technological innovation. In orthodontics, the threat of assumed effectiveness often manifests itself in the ordering and inventory systems many practices currently employ.

There are many reasons for this. Between chasing promotions, the challenge of forecasting and, let’s face it, sales representatives who are by rewarded through commissions, it’s easy for the average size practice to wind up with tens of thousands of dollars of losses from inventory obsolescence. One prominent groups practice admitted (in confidence) that they wind up eating a quarter of a million dollars in unused inventory each year! The threat to the bottom line is real.

Of course, on the flip side of every threat is opportunity and this is no different. Continue reading “Are Antiquated Inventory Processes Bleeding Your Bottom Line Dry?”